In the lounge, attendees can discuss, learn, and gain insights from those spearheading the world to a more sustainable future. (Credit: patpitchaya/AdobeStock)

Immerse yourself in the world of eco-conscious innovation at the Sustainability Lounge, a dynamic learning hub hosted in partnership with Guacamole Airplane (GA). Recognized for their unwavering dedication to sustainability, GA brings a wealth of expertise to this initiative. Located within the WestPack show at IME West 2024, the Sustainability Lounge offers a gateway to exploring eco-friendly initiatives and innovations.

In the lounge, attendees can engage in intimate conversations with sustainability experts from GA, offering a unique opportunity to discuss, learn, and gain insights from those spearheading the world to a more sustainable future. The material walls showcase live samples of the raw, eco-friendly materials of today and tomorrow.

Throughout the show, GA will be hosting inspiring sessions on the next wave of revolutionary sustainable packaging initiatives. Discussions will include contemporary best practices, opportunities, limitations, and upcoming.